Among its frozen brands are Ore-Ida potato products, Weight Watchers Smart Ones entrées, and T.G.I. at the end of a long week filled with nothing but frozen meals and Kraft. Flavor profiles range from spicy to smoky to savory to sweet.” About Kraft HeinzĬhicago, Illinois-headquartered Kraft Heinz, ranked as the fifth-largest food and beverage company in the world, supplies an extensive product line to restaurants and institutions as well as to retail stores. So in each of our meals, we dial up the taste and max out the flavor of tender meats and creamy sauces, crispy crusts and gooey cheeses. Check out the Frequently Asked Questions for DEVOUR Frozen Foods. She continued: “We believe all food should be mouth-watering. They wanted something breakthrough and something that was going to communicate their frozen meals were something to actually obsess over, and really get.
“Finally, there’s a product that gives people what they really want: real taste to fulfill real cravings.” For years there has been an unmet need in the frozen meal category for food that’s not just dependable, but also something you look forward to eating,” said Molly White, brand manager. “Last year, according to Nielsen Panel data, 77% of Americans brought home a frozen meal, but there’s no telling what percentage looked forward to eating them. DEVOUR Frozen Foods make it easy to enjoy hot, mouth-watering food at home or in the break room, so be sure to keep your freezer stocked with deliciousness. Devour frozen foods make it easy to enjoy hot, mouthwatering food at home or in the break room, so be sure to keep your freezer stocked with tastiness.
#DEVOUR FROZEN MEALS KRAFT MAC#
The company’s marketing department says it aims “to disrupt the $7.2 billion frozen meal category” by introducing “crave-able meals to a traditionally ‘good enough’ category.”Īvailable in 12 varieties for a suggested retail price of $3.99, Devour serves up bold flavor combinations including White Cheddar Mac & Cheese with Applewood-Smoked Bacon in 12 oz (340g) packs, Buffalo Chicken Mac & Cheese, and Chicken Enchiladas Suiza. Available in 12 varieties, DEVOUR delivers on bold flavor combinations like White Cheddar Mac & Cheese with Applewood-Smoked Bacon, Buffalo Chicken Mac & Cheese and Chicken Enchiladas Suiza, to name a few. Devour, a new frozen meal line from Kraft Heinz, is now rolling out to supermarkets and other retail food outlets throughout the USA. AugKraft Heinz Co., Pittsburgh, Pa., introduced DEVOUR, a new frozen meal line, available nationwide.
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